Joomla! 1.5 SEO by Herbert-Jan van Dinther

By Herbert-Jan van Dinther

This can be a functional, hands-on ebook that may lead you thru the method of search engine optimisation of your Joomla!-based website. It offers transparent directions and targeted screenshots, so that you can see precisely what to do at each one step within the search engine optimisation technique. after you have comprehensive analyzing the publication and undergone the designated plans from every one bankruptcy, you have got the information to enhance the scores and customer numbers of just about any Joomla!-based website. This booklet is written for a person utilizing Joomla! starting from vendors of commercial websites to site builders and private site vendors. Any Joomla! website proprietor who desires to promote service or product, or ship out a message to the realm will locate that obtaining higher ratings within the se's may also help them achieve their aim. a few previous wisdom of Joomla! is anticipated yet no past wisdom of SEO is required for this e-book. The reader gets a deeper point of data on the best way to make their site rank greater and allure extra viewers to their website.

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Free tools Let's start out simple, by going to Google's AdWords tool. [ 15 ] This material is copyright and is licensed for the sole use by JEROME RAYMOND on 30th October 2009 125 Louis ST, , So. com/select/ KeywordToolExternal. It is a great tool to use—just check if your results are for the right language and country, and then fill in your keywords. You can find those options and alter them by using the screen just above the input table. Then type the characters shown to you and hit Get keyword ideas and look how Google gives you information about: • Keywords • Advertising competition • Approximate search volume (previous month) • Approximate average search volume After you run the tool, take a closer look at the screen, click on the small drop-down button, and select Show All.

These packages contain the keywords you selected as the main keywords and the search terms related to them. For example, for a Joomla! web site, you could have main keywords be Joomla! themes, Joomla! components, Joomla! plugins, and so on. Under Joomla! themes you can have the search terms, free Joomla! themes, magazine style Joomla! themes, and Joomla! SEO themes. If you have imported the list of keywords into an Excel spreadsheet, you can sort most of the terms easily. But you need to do more with this keyword list.

This is where you can see those numbers right away. As you can see in the previous screenshot that the term landscape has 160,000,000 results, in the following screenshot you see that landscape gardening ideas has only 288,000 results. Now search for your keywords and get back to your keyword list and check how many searches are done with the terms you picked. But even without a lot of searches, you should quickly get an idea of how to use this extra information for your site. For best results, choose words and phrases that are most likely to have a lot of searches and have less competition.

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