How To Be an Internet Artist by Mark Amerika

By Mark Amerika

The best way to Be an online Artist is the newest selection of new media writings from Mark Amerika, some of the most celebrated electronic artists of our time.

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Has anything changed with the web? MA : It depends on how you conceptualize hypertextual space but yes, I think you’re basically right. Landow wrote a piece called hypertext-as-collage and I’ve been writing about the work of artists like Duchamp, Rauschenberg and especially Kurt Schwitters whose Merz project I see, retrospectively, as a kind of hypertextual garbage collection agency — and I mean that with the utmost respect. , to surf the electrosphere, sample data and then alter that data to meet the specific needs of the environment being developed by the artist) works on two fronts: one, the so-called “creative content,” that is, the text, images, music, and graphics of many web-art sites are often sampled from other sources and, after some digital-manipulation, immediately integrated into the work so as to create an “original” construction and, two: the so-called “source code” itself, that is, the html-language that informs the browser how to display the work, is many times appropriated from other designs floating around the Net and eventually filtered into the screen’s behind-the-scenes compositional structure.

I don’t want to discourage any readings, including a recent email barb that claimed I would have done better to have remained silent, that by “going public” with my HTC leanings I have essentially followed through on an internal desire to become the Madonna of hypertext theory. " " " " " " " " " " " " " " " CUT. " " " " " " " " " " " " " " " 29 M A R K AMERIKA from RHIZOME: A L E X G A L L O WAY: Do you think hypertext is really anything more than a repurposed collage? That’s what I’m beginning to think.

Mama Mia! II. ***MISTORIA***CENTRO STORICO***MIO OBLIO*** Project for today / oggi: Build a “streaming consciousness installation” entitled The Primordial Affinity Between Words and Objects (PostCyberspace Landscape With Artificially Constructed Psychobabble). This installation will take place under the statue of Dante Alighieri in the heart of Firenze (Florence). The artist, posing as a 34 HOW TO BE AN INTERNET ARTIST tourist who, eating a soy gelato, absorbs the historicity of whatever moments he happens to automatically unwrite himself in, will have unsuspectingly dropped a hit of “Acido Porno” provided by his (y)upscale bookstore sponsors.

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