By P.S. Belton, Teresa Belton, T. Belton, T. Beta, D. Burke, L. Frewer, A. Murcott, J. Reilly, G.M. Seddon
There's common challenge among shoppers in regards to the safeguard and acceptability of meals, and there are basically communique gaps among shoppers, many nutrition execs and nutrition undefined. This ebook bargains debts of the two-way nature of this hard verbal exchange strategy and steps that may be made to bridge those conversation gaps in numerous social and cultural environments. person chapters of the e-book examine the jobs of technological know-how, tradition, and possibility notion, and of mass media and attitudes in the direction of consuming. an extra part describes the interface among scientists and lay individuals with regard to policy-making and agricultural perform.
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Additional info for Food, Science and Society: Exploring the Gap Between Expert Advice and Individual Behaviour
Socialised knowledge of the world. And it is this emphasis on meaning and these connotations of knowledge in the use of the term culture which thread their way through the literature on food and culture. Before proceeding to examine particular examples, one further point about the analytic usage of culture has to be made. This emphasises the dynamic and the historical. More than once through the second half of the twentieth century, social anthropology and sociology each came to be roundly criticised for entailing an empiricaIly inaccurate image of their subject matter as static and unchanging.
Much more remarkable is that they use it in at least 7 different ways, referring to: (1) a nameable social group or conglomerate of social groups and/or their associated world-view, customs and mores that is/are distant from or unfamiliar to the commentator together with : 'the (book's) articles ... offer(ing) diverse perspectives about other cultures' (2) variations on human universal themes, that which distinguishes human beings: 'how women across cultures so often speak through food and appetite' (3) variations within those universals: 'cultural images of masculinity and femininity' (4) one among other modes of scholarship, schools of thought: 'theoretical approaches ..
This is an overlay,which simplifies into a binary dist inction creating an opposition between foodstuffs containing genetically modified ingredients artificial, unnatural, unhealthy - and those which are produced by methods accorded organic accreditation - untouched, natural, healthy (although, in the absence, so far as is known, of any investigation of the matter, a small student dissertation could usefully confirm this impression). Lupton, however, continues to consider a different cultural conception of the natural, one, which she points out, is ignored by the vegetarian/wholefood construction.