Entrepreneurial Alertness: An Exploratory Study by Zhineng Li

By Zhineng Li

Entrepreneurial alertness performs an incredible function within the approaches of chance exploration and exploitation. A crucial thesis of this dissertation is that chance construction calls for a definite transformation of anyone entrepreneur’s psychological schema. This research examines entrepreneurial alertness on the person point. A entire version of entrepreneurial alertness are created and established through structural equation modeling at the foundation of survey information from 1080 marketers in coastal areas of P. R. China.

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During these processes, they resolve the tensions resulting from this distinction between environmental stimuli and the self mental mode; they delve into the deep underlying meaning of self as well as the environment. Overall, individuals with high entrepreneurial alertness not only use their mental schema to scan, select, examine, and judge environmental information but also use environmental information to mirror their own conditions. Juxtaposing makes people become observers of their own chronic schema and therefore improves selfawareness.

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Implicitly, the existing approach assumes that organizations always know more than they can enact and that what entrepreneurs directly experience is meaningless until they are conscious of and have interpreted these experiences. ” The Construct of Entrepreneurial Experimentation 35 To create a richer picture of opportunity discovery, the role of unplanned, unintended, or emergent behaviors needs to be carefully explored (Stevenson 1983; Gartner et al. 1992; Katz and Gartner 1988). Crossan and Sorrenti (1996: 1) focus on the extemporaneous quality of improvisation and define improvisation as “intuition guiding action in a spontaneous way” where intuition is viewed as a rapid processing of experienced information.

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